Principal Engineer, Global Product Management

For over 55 years ASM has been ahead of what’s next, at the forefront of innovation and what’s technologically possible. With more than 4,500 ASMers representing 70 nationalities, our people and our advanced semiconductor devices are playing a crucial role in trends such as 5G, cloud computing, AI, and autonomous driving. But we’re more than just a tech company.

As a Principal Engineer, Global Product Management at ASM, you’ll have the opportunities to get involved in a wider scope of work compared to our larger competitors. While the workload is challenging, you are given the independence and autonomy to perform at your peak. This work requires being innovative, so you must have the ability to collaborate with others to deliver creative solutions, work well under pressure and pay great attention to small details.

This position is responsible for product management & technical marketing activities within the Product Management group. Every day is different, working with different customers and different products. This role is for someone who enjoys and is intellectually curious about the whole process and being part of it. You get to work external global customers that have many different needs and you will be part of the solution.

Key Responsibilities:

• Product Life Cycle – Drive the product life cycle from concept to high volume manufacturing to obsolescence
• Roadmaps – Maintain product roadmap for a portfolio of products, periodically update roadmap through discussions with customers and internal experts, align product priorities and resources to roadmap
• Customer Engagement – Support Technical Meeting with customers, create and manage customer presentations, detailed market and competitive analysis
• MRS – Own the market requirement spec documents and ensure product development priorities align with MRS and customer needs
• Strategic Marketing – Prepare market strategies for executive R&D expenditure requests, develop roadmap and product strategy presentations for executives within ASM
• Financial – Work with finance department on NPV and IRR for products, maintain cost of ownership models
• Business Planning and Market Analysis – Attend company operation/planning meeting, create Business plan/Operation review materials, create business forecast based on market information, support budget planning, competitive analysis
• Drive teams internally to meet set products profit gross margins
• New Product Introductions – Detailed market analysis for inflections, development of business plans, internal executive alignment, positioning of products
• Support technical activities – Work with product development teams on specifications and data collection requirements, manage customer demo requests, prioritization of product development activities
• Supplier Engagement – Develop key capabilities for new products through collaboration with suppliers
• Product Promotion – Create promotional materials for conferences and launches, Sales and product support training, Introductions to Customer

Requirements:

• 10+ years of semiconductor / capital equipment industry experience, of which a significant portion has been in technical marketing and / or product management roles
• Masters or PhD in Material Science, Electrical/Chemical/Mechanical Engineering or equivalent
• Process, hardware, or device experience in semiconductors or capital equipment
• ALD or CVD experience is a plus
• High level of proficiency or deep understanding of capital equipment systems in semiconductor or similar industry
• Direct customer engagement or supplier management
• Ability to work with multiple internal disciplines on portfolio of products
• Understanding of product life cycle and technical marketing
• Ability to travel globally